A disruptor in the tennis and publishing space, Racquet magazine partnered with Poolside Etiquette to produce a series of events from CA TO NY TO PARIS.
Racquet House New York during the US Open in August of 2022.
The 3-day event was activated on the plaza of historic Rockefeller Center and Radio Park on Radio City's rooftop. The weekend hosted multiple events welcoming elite tennis talent, celebrities, influencers, and consumers to hit balls on a custom pink tennis court and sip custom cocktails with a bird's eye view of the famed New York City skyline.
Featured in Vogue, the event captured an uptown-meets-downtown vibe unique to the Racquet brand.